Hello February! The second month of the year is going to be super sustainable as H&M launches its Conscious Beauty Collection. The Swedish fashion brand is happy to introduce 30 body and haircare products in selected stores – ranging from lip balm to shampoo to hand creme – all of which have been ecocert-certified. Accordingly the packaging consists of recycling material and a mix of strong spring colours.
The selection offers two modern scents suitable for men and women based on aromatherapy.:
Vitalising – With ingredients from mandarine, grape, lemon for a modern and fresh feeling
Relaxing – With soothing ingredients such as lavender and rosemary.
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PACKAGING DETAILS
PACKAGING MATERIAL: From aluminium tubes to jars and bottles with folding box
PRINT & FINISHING: Labelled folding boxes and bottles / jars, uncoated paper, haptic elements
LAYOUT: Simplicity, strong spring colours